The #1 Platform for Generative AI in user personalization
Enable real-time, 1:1 experiences that drive conversion and retention. Lyzr empowers growth, product, and CRM teams to deliver personalization at enterprise scale.
- Create real-time journeys
- Privacy-first user targeting
- Drive measurable uplift
AI Personalization
at enterprise scale:
Lyzr uses first-party data to generate dynamic segments and messages, orchestrating personalized journeys across all channels while continuously measuring uplift.
01
Faster Segments
- Auto-generate user cohorts based on real-time behavioral analytics and intent signals.
02
AI Content
- Generate tailored copy, offers, and UI modules for each user's specific context.
03
Omnichannel Delivery
- Activate consistent experiences across your website, mobile app, email, push notifications, and ad platforms.
04
Uplift Tracking
- Measure the direct impact of personalization with built-in experimentation and attribution.
Launch Generative AI for
Growth
Choose a business goal, connect your data, and launch personalized variants in minutes. Learn faster with automated A/B testing and reporting.
Onboarding Flows
Tailor first-run experiences based on user source and early actions.
Product Discovery
Trigger personalized win-back campaigns based on AI-powered churn risk signals and intent.
Retention Journeys
Trigger personalized win-back campaigns based on AI-powered churn risk signals and intent.
Stop managing endless segments and tools. Start delivering true 1:1 personalization at scale, in record time.
The Business Impact of
Our AI Personalization
- Lift Conversion Rates Now
Context-aware experiences and offers improve click-through rates and user CVR.
- Improve Customer Retention
Personalized lifecycle journeys reduce customer churn and increase repeat engagement rates.
- Reduce Manual Workloads
Automate segmentation and content creation, launching campaigns faster than ever before.
- Ensure Full Governance
Maintain privacy, consent, and brand controls across all AI-generated content.
End-to-End Personalization
AI Platform
From first-party data ingestion to journey activation and experimentation, Lyzr provides a complete system for AI personalization.
Data Ingestion
Connect event streams, profiles, and user properties for real-time decision making.
Link User Profiles
Unify users across devices and sessions with privacy-safe identity stitching methods.
Generative AI Content
Create tailored variants for banners, emails, in-app messages, and promotional offers.
Activate AI Journeys
Trigger omnichannel flows based on dynamic segments and real-time user intent signals.
A/B Testing
Run experiments and auto-learn winning variations with clear uplift reporting.
Lyzr vs The Market
An AI Comparison
Lyzr provides a "Bank-in-a-Box" AI framework, ensuring your generative AI banking security matches your most stringent internal standards through total isolation.
Feature
Generic AI Tools
Copywriting AI
Lyzr
Real-time User Data
Batch processed
No user context
Instant, event-driven
Generative Variants
Manual rule-based
Text generation only
Offers, copy, UI
First-party data
Relies on cookies
No data sync
Built for first-party
Identity
Siloed user profile data
No identity concept
Unified cross-device ID
Channel Sync
Single channel only
Not applicable
True omnichannel delivery
Experimentation & Uplift Test
Manual A/B tests
No measurement
Automated lift analysis
Static lists
Static lists
No segments
AI-generated behavioral cohorts
Consent Management
Limited controls
No controls
Built-in privacy engine
Why Lyzr For Your
AI Strategy?
For Growth Teams
Launch faster with minimal engineering dependency from one unified workspace.
Privacy Controls
Run consent-aware personalization using first-party data with total peace of mind.
Composable Tech
Integrates with your existing CDP, analytics, data warehouses, and marketing channels.
Measurement
Track clear uplift from personalization tied directly to your conversion and retention KPIs.
Built Specifically for
Financial Institutions
Join a growing ecosystem of consulting and technology partners
Lyzr's approach to Generative AI in user personalization is a game-changer. We went from ideating to launching complex, personalized offer experiments in days, not months. The result was a measurable 15% conversion uplift in our first quarter using the platform. It's incredibly powerful.
VP Growth
Top Subscription DTC Brand
Zero
Data Exfiltration Incidents
Launch Your AI Personalization
in 4 Steps
- Step - 1
Connect Data
Securely ingest your events, user profiles, and consent signals.
- Step - 2
Set Your Goals
Choose target KPIs, audiences, and the customer journeys you want to optimize.
- Step - 3
Launch AI
Generate content and offers, then activate your personalized variants across channels.
- Step - 4
Measure and Learn
Run A/B tests, monitor real-time uplift, and iterate on your strategy.
Frequently asked questions
It's the use of AI models to automatically create and deliver tailored content, offers, and experiences for each individual user based on their real-time behavior and data. Instead of static rules, the system dynamically generates the best message to achieve a specific business goal like conversion.
Our platform ingests your first-party data streams, like clicks and purchases, in real-time. This allows our AI to make instant decisions, updating user segments and triggering personalized journeys the moment a user takes a relevant action on your site or app.
No. Lyzr is designed for growth and marketing teams. Our platform automates the complex data science, from customer segmentation to experimentation analysis, allowing you to focus on strategy and launch campaigns without needing dedicated engineering or data science resources.
Lyzr can significantly enhance or replace traditional recommendation engines. Our AI generates suggestions based on deep behavioral context, not just product catalogs, often leading to higher relevance and uplift. It can also personalize other parts of the user experience.
Run experiments and auto-learn winning variations with clear uplift reporting.
Lyzr supports a wide range of channels for a consistent customer experience. This includes your website, mobile app (via SDK), email marketing platforms, push notifications, and even paid advertising channels through audience syncing, ensuring a unified journey.
We use rigorous A/B testing and control groups. The platform automatically measures the incremental lift in your key metrics (like conversion rate or retention) generated by personalized experiences versus a baseline, giving you a clear, data-backed ROI on your efforts.
Great starting points include personalizing the new user onboarding flow, creating dynamic product recommendations for ecommerce, and implementing targeted win-back journeys for at-risk users. These deliver quick, measurable wins and demonstrate the power of the platform.
By stitching together a user's activity across different devices and sessions into a single profile, identity resolution provides a complete view of their behavior. This allows our AI to make far more accurate and relevant personalization decisions, boosting campaign effectiveness.
Implementation is fast. After connecting your data sources, which can take just days, you can launch your first personalized campaigns within a week. Most clients see measurable uplift in their core KPIs within the first 30-60 days of using the platform.
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