So, you run a GSI.
You sell consulting. You sell transformation. You sell delivery.
But guess what you don’t sell yet?
GenAI.
Not dashboards. Not analytics. Not automation. Not “we’ll get back to you with a PoC.”
We’re talking real-time, agentic, decision-making systems. Built, sold, and shipped in weeks. Not quarters.
And guess who’s already doing it?
Firstsource. Accenture. NTT Data.
You’re next.
Welcome to the maze.
The Awakening: “Your Internal Platform Is Not a Revenue Channel (Yet)”
Let’s break a few eggs:
- Every GSI and their cousin is “building an internal GenAI platform.”
- There’s an internal task force, a “strategic” deck, and a demo server somewhere in Azure or AWS.
- You’ve hired three ML folks, borrowed a “prompt engineer,” and hosted thirty pizza-fueled workshops.
But here’s the thing:
Your sellers? Still waiting for something demo-ready.
Your tech teams? Still kicking tires on open-source modules.
Your clients? Still wondering what “GenAI” even gets them… that they didn’t have in last year’s automation pilot.
This is how the innovation maze looks from the inside.
You’re not stuck – in fact, you’re ahead of most.
But let’s be honest: the clock is ticking. And Google, AWS, and your most proactive clients are moving fast.
Building FOMO Inside the GSI Universe
Above-the-line LinkedIn posts? Meh. Blasting logo walls and case studies into the feed? Every GSI does it.
Here’s where the fun begins:
FOMO isn’t about the market; it starts inside your own company.
Imagine every vertical head – insurance, BFSI, manufacturing, healthcare, receiving a personal case study of how a peer group locked 10M in new deals.
Industry heads love one thing: “Hey, did you see what FirstSource just closed?”
Because the ugly secret: GSIs are big, slow, and sometimes… only respond to a little jealousy.
Want to win? Make your internal teams fight over who gets to pilot the next Lyzr Agent Hub.
The Playbook: GSIs ACTUALLY Winning with GenAI (Proof, Not Pitch)
Let’s destroy the myth:
“AI Agents” aren’t vaporware at GSIs.
They’re now line items in revenue forecasts.
- Infosys: Onboards Lyzr to rapidly launch GenAI-enabled “Agent Hubs” for BFSI clients. Forward-deployed engineers plus instant MVPs.
- FirstSource: Migrated from slow RPA bots to AI agents. Why? 70% of US mortgage processing is still stuck in legacy workflow. FirstSource needed to keep its edge—or lose market share.
- Accenture: Media, entertainment, M&A, insurance, multiple internal teams now rep Lyzr-powered solutions to top-tier clients. Think prototype to pitch in <48 hours.
- NTT Data: Launched “agent banks” for its consulting teams. From India to UK, Lyzr agents are powering everything from IT ops to SRE.
- Wipro / Tech Mahindra / CGI / KPMG: Exploring sandboxes and pilots to replace inflexible RPA with true agentic AI. Internal “FDE” (Forward Deployed Engineers) help build real assets, not just PowerPoints.
And yes, each of them signed six-figure deals in weeks, not quarters.
What the Smartest GSIs Are Doing Differently?
- Not waiting for the “internal platform” to finish baking.
(GenAI moves faster than your internal training plan.) - Bringing business and tech teams to the same table—then feeding them demo-ready assets in weeks, not months.
- Running parallel tracks: build the Agent Hub with Lyzr engineers while your old-schoolers keep “planning.”
- Upskilling both sales and technical teams.
(Surprise: Sellers close more when they know what the tech actually DOES.) - Launching pilots with clients, then scaling to multi-country rollouts.
- Building FOMO between internal teams. Because sales people hate being left behind.
- Locking in long-term contracts by actually delivering what clients can SEE, not just imagine.
Result? Pipeline, up. Client stickiness, up. “We might lose the Accenture deal” moments, way down.
The $100,000 GenAI Shortcut: Introducing the Lyzr GSI Experience
Let’s say you’re a Director at a GSI.
You think, “We should try something fast. But we don’t want eternal pilots that fizzle out.”
Here’s how the top GSIs are “test driving” GenAI, without miles of red tape:
- Kickoff: Sign a $100K (sometimes $150K) Lyzr GSI “starter deal.” (No endless RFP drama.)
- Get a Forward Deployed Engineer (FDE): Not an email support address. A real person. Embedded with your teams.
- Weeks 1-2: Build 2-3 working agent demos that impress clients—and your own internal execs.
- Weeks 3-8: Train your tech teams and business teams using real, demo-ready assets.
- 3-Months In: Have case studies, client pilots, and internal champions… all before your “internal platform strategy group” finishes next quarter’s Jira sprint.
- Pilot → Scale: Move from pilot to 6-figure rollout because clients are ready (they’ve seen what’s possible).
No more sandboxes that never see the light of day. No more “forever beta.”
But Our GSI Has Its Own Platform (So Does Everyone Else)
Quick confession:
Every GSI – yes, yours too – is building something “internal.”
Want to know a secret? Your competitors’ “internal platforms” are three quarters behind, and sellers are still begging for sales assets.
That’s why FirstSource plugged Lyzr into their workflow. That’s why Accenture and NTT
Data licensed – and shipped – MVPs to clients, instead of “feature requests” that go into the backlog.
Your internal platform isn’t a moat if clients can’t see it.
The Deal Flow: How Money & Momentum Really Work
- Pilot programs: Most GSIs start with a $100K-$150K pilot. You get the platform, credits, AND agent-building support. (Yes, real use cases, not just test agents.)
- Training: Lyzr runs upskilling cohorts for both technical architects and deal teams—so sellers don’t have to decode AI jargon alone.
- Co-building: Whether you need 2 agents or 20, FDEs help scope, build, and document. No “hard cap”—you grow as fast as you can execute.
- Customer-facing assets: Build demos for client pitches and have MVPs in-hand within weeks.
- Upsell and stickiness: The more success in one vertical, the more jealous other BUs become. FOMO spreads, and suddenly everyone’s asking, “Can we get a Lyzr deal too?”
Use Cases? More Than Just Bots.
Some GSIs used old RPAs for years:
- Mortgage automation (FirstSource: “We’d rather not”.)
- Internal knowledge hubs (NTT Data: “Show us agent banks.”)
- IT Ops and SRE agents (Movet and others)
- Insurance, M&A, media, BFSI verticals (Accenture, everywhere.)
With Lyzr Agents, the use cases get richer:
- Agents reason, adapt, and orchestrate. Not static workflows, but living, learning AI.
- Verticalized solutions: Mortgage, banking, SRE, compliance, healthcare, insurance. (Yours can be next.)
- Enterprise-ready: security, compliance, integration with your stack—and your customers’.
You don’t need a docuseries. You need demos that open wallets.
How to Actually Launch Your Own GenAI Practice?
Ready to move from spectator to player? Here’s your four-step ramp:
Step 1: Start the Conversation
Reach out, schedule a consult, see what your GSI can pilot—immediately.
Step 2: Pick the Right Model
$100K, $150K, or even a starter plan. Decide the level, pick the use cases, lock in your FDE.
Step 3: Build & Train Simultaneously
In a few weeks, run your first end-to-end pilots. Train tech and business teams side by side. Capture wins, turn them into pitch assets.
Step 4: Scale—Fast
Move quickly: internally (across BUs and geographies) and externally (for clients). Ride the FOMO, upsell more clients, cement enterprise deals.
Need a pilot structure? Try the Lyzr “Experience Sampler”—one fee, two FDEs, 2-3 real agents, cohort training, and a three-month target to go from “let’s see” to “let’s sell.”
Best Practices: Growth Hacking for GSI GenAI
- Build the Playbook, not just the platform.
(Ebooks, demo videos, and quick wins can be reused across BUs.) - Make FOMO your secret weapon.
- Always train sellers with the tech team. Deal teams close more when they understand (and believe) what’s in the demo.
- Use design as a differentiator. (Senior execs notice when your “ebook” is gorgeous.)
- Document everything. If a GSI isn’t scaling, it’s often because nobody knows where to click.
- Celebrate internal champions—spot the BU heads who are already winning, spotlight them, and let the rest chase the success.
Final Note: Why Now, And Why You?
Look around.
Every GSI claims to have a GenAI center.
But only a few get to $100,000+ in new revenue… quarter after quarter.
Are you going to be the one waiting for “the next release” of your internal tool?
Or will you call your team tomorrow—and land a six-figure GenAI practice before the quarter closes?
Lyzr isn’t just another vendor.
It’s a shortcut to real, billable GenAI business.
It’s the FOMO lever every GSI exec is scanning LinkedIn for.
Is your logo next on the wall?
Or will your competitors grab the future first?
The maze only exists for those afraid to move.
Ready to start building?
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