You sell consulting. You sell transformation. You sell delivery.
But guess what you don’t sell yet?
GenAI.
Not dashboards. Not analytics. Not automation. Not “we’ll get back to you with a PoC.”
We’re talking real-time, agentic, decision-making systems. Built, sold, and shipped in weeks—not quarters.
And guess who’s already doing it?
Firstsource. Accenture. NTT Data.
You’re next.
Welcome to the Maze
The Awakening: “Your Internal Platform Is Not a Revenue Channel (Yet)”
Let’s break a few eggs:
- Every GSI is “building an internal GenAI platform.”
- There’s an internal task force, a “strategic” deck, and a demo server somewhere in Azure or AWS.
- You’ve hired three ML folks, borrowed a “prompt engineer,” and hosted thirty pizza-fueled workshops.
But here’s the thing:
- Your sellers? Still waiting for something demo-ready.
- Your tech teams? Still kicking tires on open-source modules.
- Your clients? Still wondering what “GenAI” even gets them that they didn’t have last year.
You’re not stuck, in fact, you’re ahead of most. But the clock is ticking. Google, AWS, and your most proactive clients are moving fast.
Building FOMO Inside the GSI Universe
Above-the-line LinkedIn posts? Meh. Blasting logos and case studies into the feed? Every GSI does it.
Here’s where the fun begins:
FOMO isn’t about the market; it starts inside your own company.
Imagine every vertical head, insurance, BFSI, manufacturing, healthcare, receiving a personal case study showing a peer group locked $10M in new deals.
Industry heads love one thing: “Hey, did you see what FirstSource just closed?”
GSIs are big, slow, and sometimes only respond to a little jealousy.
Want to win? Make your internal teams fight over who gets to pilot the next Lyzr Agent Hub.
The Playbook: GSIs Actually Winning with GenAI
Let’s destroy the myth:
“AI Agents” aren’t vaporware at GSIs, they’re line items in revenue forecasts.
- Infosys: Onboards Lyzr to rapidly launch GenAI-enabled “Agent Hubs” for BFSI clients. Forward-deployed engineers plus instant MVPs.
- FirstSource: Migrated from slow RPA bots to AI agents. 70% of US mortgage processing still stuck in legacy workflow. FirstSource needed to keep its edge.
- Accenture: Media, entertainment, M&A, insurance. Multiple teams now represent Lyzr-powered solutions to top-tier clients. Prototype to pitch in <48 hours.
- NTT Data: Launched “agent banks” for consulting teams. From India to UK, Lyzr agents power IT ops to SRE.
- Wipro / Tech Mahindra / CGI / KPMG: Exploring sandboxes and pilots to replace inflexible RPA with true agentic AI. Forward-deployed engineers build real assets, not just PowerPoints.
And yes, each signed six-figure deals in weeks, not quarters.
What the Smartest GSIs Are Doing Differently?
- Not waiting for the internal platform to finish baking. GenAI moves faster than your training plan.
- Bringing business and tech teams together, then feeding them demo-ready assets in weeks.
- Running parallel tracks: build the Agent Hub with Lyzr engineers while old-schoolers keep planning.
- Upskilling both sales and technical teams. Sellers close more when they see what the tech actually does.
- Launching pilots with clients, then scaling to multi-country rollouts.
- Building FOMO between internal teams. Salespeople hate being left behind.
- Locking in long-term contracts by actually delivering what clients can see.
Result? Pipeline up. Client stickiness up. “We might lose the Accenture deal” moments down.
The $100,000 GenAI Shortcut: Lyzr GSI Experience
Director at a GSI? Here’s how top GSIs test-drive GenAI without endless red tape:
- Kickoff: Sign a $100K-$150K Lyzr GSI “starter deal.” No RFP drama.
- Get a Forward Deployed Engineer (FDE): Real person embedded with your teams.
- Weeks 1-2: Build 2-3 working agent demos that impress clients and execs.
- Weeks 3-8: Train tech and business teams using real, demo-ready assets.
- 3 Months In: Case studies, client pilots, and internal champions—before your internal platform finishes next quarter’s sprint.
- Pilot → Scale: Move from pilot to six-figure rollout because clients are ready.
No more sandboxes that never see the light of day. No more “forever beta.”
But Our GSI Has Its Own Platform
Quick confession:
Every GSI is building something internal. But competitors’ platforms are three quarters behind, and sellers are begging for sales assets.
That’s why FirstSource plugged Lyzr into their workflow. Accenture and NTT Data licensed and shipped MVPs to clients instead of waiting for feature requests.
Your internal platform isn’t a moat if clients can’t see it.
How Money & Momentum Really Work
- Pilot programs: $100K-$150K for platform, credits, and agent-building support.
- Training: Lyzr runs upskilling cohorts for technical architects and deal teams.
- Co-building: FDEs help scope, build, and document agents. No hard cap—grow as fast as you can execute.
- Customer-facing assets: Build demos for client pitches. MVPs ready in weeks.
- Upsell and stickiness: Success in one vertical sparks FOMO across the company.
Use Cases? More Than Just Bots
Old RPA vs Lyzr Agents:
- Mortgage automation (FirstSource)
- Internal knowledge hubs (NTT Data)
- IT Ops and SRE agents (Movet and others)
- Insurance, M&A, media, BFSI (Accenture)
With Lyzr Agents:
- Agents reason, adapt, and orchestrate. Not static workflows but living, learning AI.
- Verticalized solutions: Mortgage, banking, SRE, compliance, healthcare, insurance.
- Enterprise-ready: Security, compliance, integration with your stack and clients’.
You don’t need a docuseries. You need demos that open wallets.
How to Launch Your Own GenAI Practice
Step 1: Start the Conversation: Schedule a consult and see what your GSI can pilot immediately.
Step 2: Pick the Right Model: $100K, $150K, or starter plan. Pick use cases and lock in your FDE.
Step 3: Build & Train Simultaneously
Run your first end-to-end pilots. Train tech and business teams side by side. Capture wins for pitches.
Step 4: Scale Fast: Move internally across BUs and geographies. Ride the FOMO, upsell more clients, cement enterprise deals.
Pilot Structure Idea: Lyzr Experience Sampler, one fee, two FDEs, 2-3 real agents, cohort training, three-month target to go from “let’s see” to “let’s sell.”
Growth Hacking for GSI GenAI
- Build the Playbook, not just the platform. Ebooks, demo videos, and quick wins can be reused.
- Make FOMO your secret weapon.
- Train sellers with tech teams. Deal teams close more when they understand demos.
- Use design as a differentiator. Senior execs notice a polished ebook.
- Document everything. Scaling fails when nobody knows where to click.
- Celebrate internal champions and spotlight BU heads. Let the rest chase success.
Why Now
Every GSI claims a GenAI center. Few get $100K+ in new revenue quarter after quarter.
Will you wait for “the next release” of your internal tool? Or will you land a six-figure GenAI practice before the quarter closes?
Lyzr isn’t just another vendor. It’s a shortcut to real, billable GenAI business.
It’s the FOMO lever every GSI exec is scanning LinkedIn for.
Is your logo next on the wall? Or will your competitors grab the future first?
The maze only exists for those afraid to move.
Ready to start building? Let’s talk.
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